News
27.11.2007Exhibition industry against copying
On the occasion of a visit of Chinese government officials to Germany mid November KME gave a lecture on the premises of Messe Berlin about the issues of product piracy on trade fairs and exhibitions.
The Chinese delegation was headed by Mr. Wang Chuangdong, Deputy Director Trade Promotion of the Department of Foreign Trade, at the Ministry of Commerce of the People’s Republic of China.
Dr. Hermann Kresse, KME Consulting Group with Wang Chuangdong, Ministry of Commerce of PR ChinaCommissioned by the Steinbeis Transfer Centre at the University of Cooperative Education in Ravensburg, Germany, KME CEO Hermann Kresse discussed the measures that exhibitors and organisers need to take to ensure that they can act against brand and product piracy in due time.
As organisers of events presenting innovations and new trends, the German exhibition organisers just like their exhibitors do have a substantial interest in ensuring that legal action is taken against any brand and product piracy occurring in connection with an exhibition.
Mrs. Yao Yao, Ministry of Commerce of PR China with Dr. Hermann Kresse, KME Consulting GroupPrimarily it is only the exhibitors and their lawyers who can take effective action with the help of industrial property law. But also the exhibition organisers can help providing information and specialist advice from experts.
An effective method of preventing the exhibiting of counterfeited products before an exhibition opens is border seizure by the customs authorities. Customs offices check goods that are imported or in transit to recognise whether they contain products that infringe protected rights.
